That out of the way, lets start at the beginning with a morning cleanse! Many years ago, when I started working at The Body Shop, I mostly used the Nutriganics range (now revamped as the Drops of Youth range) and my favourite product was the Softening Cleansing Gel(-to-oil). It was lovely. It was discontinued. Eventually I ran out of my horded stock and then I needed a new cleanser. I tried most of the ones The Body Shop did, a few of the Boots No 7 cleansers, and finally settled on Clinique's liquid facial soap extra mild (lack of capitalisation theirs) which is neither a soap nor extra mild but is perfectly adequate and I considered my search over until February when I got back from maternity leave just in time for our new Oils of Life Intensely Revitalising Cleansing Oil-in-Gel. Move over, Clinique!
The OiG cleanser is intended to be applied and massaged onto dry skin where it breaks down from a tacky gel to a silky oil, and then to a milky liquid when you wash it off (I wash it off in the shower, so no pictures, sorrynotsorry!). Facial massage is possibly the nicest thing you can do for your skin and the easiest way to "step up" your beauty regimen - massage promotes blood-flow, increasing the amount of oxygen and other nutrients reaching your skin, and flushing out toxins. Use your knuckles to save your fingers and really have at. If you aren't used to it or have a cold, your sinuses may be sore. You know the difference between good pain (this is tender because it's new) and bad pain (ow ow ow stop!).
If you're pressed for time, and I almost always am, I almost always have small children banging on the shower door, you can apply to wet skin for a faster cleanse without the full benefits of the oils, but still getting lovely clean skin. The product promises skin will look revitalised (agree), look radiant (agree), and provided 72hrs of moisture (untested).
I am a The Body Shop employee. I purchased this product with my employee discount. All opinions are my own.